Archive for March, 2007


Mahindra & Mahindra launched the New Bolero at Rs 4.58 lakhs

Saturday, March 3rd, 2007

Mahindra & Mahindra Ltd has announced that on March 02, 2007 the Company has launched the new Bolero, the second generation of Indias most popular sports-utility vehicle. The new Bolero has been styled with a wide array of Interior and exterior features that appeal to the younger generation of car lovers.With this, the Company has reinforced its leadership further in the SUV segment. The Boleros success in the market is attributed to the Companys commitment to customer centricity.This SUV evolved over the years as the clear favourite across the country, evidence of it being a superior value offering with versatile application across all kinds of terrain and customer needs. Now, the new Bolero sports a host of new features and aesthetics that match the lifestyle aspirations of buyers too.